10,000 handmade paper flowers were used to recreate the iconic Carlsbad Flower Fields in downtown Dallas to promote tourism to Carlsbad, California. The weekend activation featured memorable vignettes inspired by Carlsbad's gorgeous waters. Yoga in the park was available among the 10,000 handcrafted paper flowers. The weekend concluded with a Media Dinner, which featured a feast inspired by coastal waterways.
creative Agency: MAKEOUT
client: Visit Carlsbad
Location: Main street garden park, Dallas, TX all rights reserved to MAKEOUT
